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Repositorio Minerva

Es un recurso que permite registrar, conservar, consultar y difundir la producción de conocimiento académico y científico de la Red Summa Education. Se caracteriza por ser de acceso abierto, respetar el derecho de autor y utilizar el autoarchivo como metodología para el registro de la información.

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Resultados para "Experience" · 15 coincidencias

GNC Artículos Scopus o WoS · 2025

Postulados de Emprendimiento Basado en Modelos Teóricos para la Toma de Decisión

Martha Milena Cuellar Chavez

Introduction: This study recognizes different theoretical conceptualization postulates on market propensities, experiences and trends, identifying the transformation of decision making in entrepreneurship. Methodology: …

GNC Artículos Scopus o WoS · 2025

Financial Strategies To Empower Entrepreneurs. Success Stories

Martha Milena Cuellar Chavez

Objective: This study explores how financial and marketing strategies empower entrepreneurs to achieve sustainable business success in challenging contexts. Theoretical Framework: The research builds upon theories of st…

GNC Artículos Scopus o WoS · 2025

Narrativas digitales en el comercio electrónico: una revisión de alcance

Marelby Amado Mateus

Introduction: Digital narratives have become a crucial tool for e-commerce in the last decade, influencing consumer perceptions and decisions by creating deep emotional bonds and conveying the brand's value proposition …

GNC Artículos Categoría D (Publindex) · 2025

Impacto Económico de la Silvicultura en Colombia: Tendencias y Efectos Regionales entre 2013 y 2023

Dustin Tahisin Gómez Rodríguez

The Colombian forestry sector has experienced a boom in the last decade, driven by the demand for wood, public policies and the importance of forests for sustainable development. A study carried out between 2013 and 202…

GNC Artículos Categoría D (Publindex) · 2025

De la colmena al tejido social: abejas como modelo de economía solidaria

Dustin Tahisin Gómez Rodríguez

This theoretical-conceptual study establishes a transdisciplinary analogy between the biological organization of honeybees (Apis mellifera) and the foundational principles of the solidarity economy, framed wi…

GNC Artículos Categoría D (Publindex) · 2025

Environmental Impacts of Ecotourism

Carlos Alberto Gomez Cano

Introduction: ecotourism has positioned itself as a sustainable alternative to conventional tourism, promoting ecosystem conservation and the development of local communities. Its implementation is not without environme…

GNC Artículos Scopus o WoS · 2025

Effects of tourism on well-being from the perspective of key actors: a scoping review

Alfredo Guzmán Rincón

Tourism generates both positive and negative impacts, affecting the well-being of various stakeholders such as tourists, residents, workers, and governments. The effects include economic growth, infrastructure, and empl…

GNC Artículos Scopus o WoS · 2024

Development of a brand value measurement model with a corporate social responsibility perspective. A comparative analysis of consumer perception of energy providers in Spain and Colombia

María Margarita Gutiérrez Gutiérrez

Sustainable development of companies and their products involves the integration of multiple dimensions, including economic, ethical, social, and environmental considerations, all of which are increasingly important to …

GNC Artículos Scopus o WoS · 2024

Emprendimiento y Discursos de Odio: Desafíos para las Víctimas del Conflicto Armado Interno en Colombia

Luis Carlos Cardenas Ortíz

In the context of the prolonged internal armed conflict in Colombia, victims face unique challenges when trying to start their own businesses. In addition to the usual barriers such as o…

GNC Artículos Scopus o WoS · 2024

Agricultural and livestock productivity inColombian ́s “protective forest reserves”

Andrea Tatyhana Guerrero Robayo

Introduction:The central theme of this research is the application of environmentalprotection standards that go against the work and qualityof the farmers live. Methodology:Therefore, through a documentary review, espec…

GNC Artículos Scopus o WoS · 2023

Evaluation of psychometric properties of perceived value applied to universities

Alfredo Guzmán Rincón

Over the past 20 years, the construct of perceived value has been the subject of much research, most of it applied to the service sector. The intangible nature of this sector requires an in-depth analysis of customer pe…

GNC Artículos Scopus o WoS · 2022

Predictores de la satisfacción de compra en E-Retail: Revisión estructurada de literatura

Marelby Amado Mateus

Customer satisfaction is a field widely researched in marketing for its influence on the success of companies, but it is also a challenge for e-retailers who must understand and manage the user experience, as well as th…

GNC Artículos Scopus o WoS · 2022

Semilleros de investigación en modalidad virtual. estrategia pedagógica

Magda Alejandra Martinez Daza

The aim was to systematize the pedagogical strategy of training and evaluation of research, oriented to undergraduate students linked to a virtual seedbed, which leads to academic-scientific communication and disseminat…

GNC Artículos Categoría D (Publindex) · 2022

Family farming, administrative management and organisational development: The case of speciality coffee farmers, Cauca origin

Magda Alejandra Martinez Daza

This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case s…

GNC Capítulos de libros resultados de investigación · 2020

Una mirada a los medios sociales de los museos de rio de janeiro: un análisis exploratorio

Camilo Mauricio Grillo Torres

As a result of the constant technological evolution, the current communication strategies and plans of the museums must constantly adapt their objectives since at present they cannot only be an informative channel. Toda…