📚 Repositorio Minerva · Red Summa Education
RedCol MinCiencias · OAI-PMH · Acceso institucional

Repositorio Minerva

Es un recurso que permite registrar, conservar, consultar y difundir la producción de conocimiento académico y científico de la Red Summa Education. Se caracteriza por ser de acceso abierto, respetar el derecho de autor y utilizar el autoarchivo como metodología para el registro de la información.

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Resultados para "Oil" · 6 coincidencias

GNC Artículos Scopus o WoS · 2025

Publicidad y medio ambiente: la industria petrolera como estudio de caso

María Margarita Gutiérrez Gutiérrez

Introduction: Human civilization has been built upon the uncontrolled exploitation of natural resources, creating a process of collision with the natural world, making the idea of sustainable development almost a utopia…

GNC Artículos Categoría D (Publindex) · 2025

Social metabolism and oil palm territories in Colombia (2020–2024): material flows, water, biodiversity, and socio-ecological conflicts

Dustin Tahisin Gómez Rodríguez

Understanding the socio-ecological implications of agroindustrial metabolic dynamics is essential for assessing the sustainability of rapidly expanding tropical commodity systems. The general objective of this study was…

GNC Artículos Categoría D (Publindex) · 2025

Agricultural sustainability: integrating agrosciences and ecological economics

Dustin Tahisin Gómez Rodríguez

Background: Current agricultural challenges (soil degradation, biodiversity loss, climate change) require interdisciplinary approaches. Ecological economics and agrosciences are key fields for addressing these issues by…

GNC Artículos Categoría D (Publindex) · 2023

Responsabilidad Semiótica, Pierce Como Elemento De Contraste: Caso De Estudio Ecopetrol

María Margarita Gutiérrez Gutiérrez

The research deals with the semiotic study of the last logo of the Colombian oil company, Ecopetrol S.A., addressing the Peircian concepts of the symbol and of the Immediate and Dynamic Objects, and the examination of t…

GNC Artículos Scopus o WoS · 2022

La responsabilidad social y la ética como estrategias publicitarias efectivas

María Margarita Gutiérrez Gutiérrez

The objective is to analyze from ethics, morality, codes of ethics, Environmental Management Systems, Corporate Social Responsibility, self-regulation, advertising regulation and co-regulation, how these parameters can …

GNC Artículos Scopus o WoS · 2021

El Marketing, el Greenwashing y su influencia en el Brand Equity. Caso de estudio: Colombia

María Margarita Gutiérrez Gutiérrez

This article has two general objectives: analyze the visual identity, through the last logo of the Colombian Oil Company Ecopetrol S.A. and, establish the impact on the perception of the con- sumer, its acceptance and r…